Franklin D. Rivera II, founder of ARP Visuals, in architectural window light

[ The Founder ]

Franklin D. Rivera II

One author stands behind every frame this studio makes — a Fortune 100 operator who decided cinema should move at the speed of AI, and built the studio to prove it.

  • West Point graduate; MBA
  • ~20 years Fortune 100 marketing — Johnson & Johnson, GlaxoSmithKline
  • Best of the Bay 2025 — the only AI filmmaker named to Tampa Bay's list
  • Speaker, Tigertail Asian Film Festival 2026
  • Composer — 13 mastered original albums as Frank NYCe

Sized so the hierarchy is read before it's explained.

ARP Visuals

The studio. Commercial brand films, ads, digital twins, and the Fractional CMO engagement — the work clients hire and the entity they contract with.

House of NYCe

The creative imprint — where the art lives. Fashion cinema and prestige work released as A House of NYCe Film; the channel that sets the studio's standard, not a service sold.

Frank NYCe

The composer. Franklin's musical identity — every score on every film is written and performed in-house, fully owned, nothing licensed.


Work with the operator behind the work.

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